Maximaa Systems to launch Proyurveda healthcare prod range

February 18, 2016 - 12:35:00 PM

Maximaa Systems Ltd said that it has become the world’s first ever company to bring Proyurveda, superlative health products made with a combination of Probiotics and Ayurveda.
In a filing to the Bombay Stock Exchange, the company said, it has launched the world's first 'Proyurveda' healthcare products range.
Maximaa Systems is entering into OTC healthcare sector through its subsidiary, Proyurveda Lifescience Pvt Ltd (PLPL), it added.
The company further said that it has been launching its first product-MaxNRG, which has been proven to reduce mental stress, revitalize body, improve overall health and immunity.
It also improves appetite and acts as an energizer, rejuvenator and anti-oxidant, it said.
MaxNRG is available in syrup as well as 100 per cent Natural Vegetarian Capsules.
Moreover, PLPL has entered into an agreement with Bennett, Coleman & Co. Ltd for the investment of Rs 26 crore. This amount will be utilized towards brand building and promotional activities of the company to capture reasonable market share, the company said in a statement.
Meanwhile, shares of the company were trading at Rs 5.75 apiece, up 3.42 per cent, from previous close on BSE at 12:31 hours.

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